Sunday, July 1, 2007

As you can probably tell by now, there is a plethora of varieties of promotional pens that you can customize for your business. They range widely in price as well, which makes it easy to find the perfect promotional pen that fits your business and your budget. However, if you haven’t really decided what your budget is, what type of promotional pen is best for your business? The question lies within your business itself.

The type of business that you have can help to direct what type of promotional pens you should order. The products or services you order can also help you decide what type of promotional pens are best suited to you.

For example, if you are a contracting company, you could invest in tape measure pens, or if you have an interesting logo, you can have that logo transformed into being a pen topper. There are countless ideas for businesses and their promotional pens. Think a little outside the box and see if there is something you can do to increase the visibility and functionality of your promotional pens as advertising.

Plastic promotional pens are a great investment and at a low cost per pen. These are sturdy and more of an industry standard as promotional pens. These are emblazoned with your business information and perhaps your logo and slogan. You can also choose metal pens, which are a little more sturdy and elegant than a plastic promotional pen. Metal personalized promotional pens can also be engraved and add a touch of extra class to your promotion.

You also have choice between Balmain pens, Parker Pens, Prodir pens, quill pens, Senator pens, as well as highlighters, multi-functional pens, pen sets, pen stands and even pencils.

You could choose a highlighter pen to ‘highlight’ your business among the competition while choosing a novelty printed pen such as a tape measure puts you as a ‘measure’ above the rest. You can also choose the multi-functional pens and again use a play on words about the functionality and multi-functions of your products and services that you offer. You can also head to the high end pens and choose the executive pen sets or senator pens, which are quite sophisticated and make for perfect promotional items or gifts.

As you can see, there are many types of promotional pens that you can choose from – from expensive engraved silver or gold pens to less expensive plastic pens, why you could even choose a highlighter or multi-functional promotional pen. The choices are truly endless, there are so many styles to choose from, there is sure to be one that fits your company’s logo and style and your budget.

Where else can you get advertising that literally works for you without you being there for just a small investment? Check out the massive selection of promotional and engraved pens that are available from some of the leading online suppliers, just waiting for your logo to be imprinted on them. It’s great way of advertising your business, have a little fun with it and you will be glad that you made the investment.

Tuesday, May 8, 2007

We get a bit one dimensional with the way we promote affiliate sites at times. Sure, affiliates come in all shapes and sizes.

You've got pay per click search engine arbitrage players, coupon/rebate sites, reward/loyalty sites, search engine optimizers, comparison shopping sites, content sites, e-mailers, data-feed sites, and blogs.

But these affiliates all have one thing in common - they are all online. In order to break through the clutter and get your site noticed, you've got to embrace the dirt world and test out some old school promotional methods.

One low cost way to spread the word about your site is to get some promotional pens printed up. There are tons of vendors online that offer a variety of customized pens for under $0.49 each.

Then there is the distribution methods. Think about the places in your town where people are always looking for a spare pen... the bank, the post office, etc.

Also, if your site has a certain theme, try asking the managers of local stores that pertain to your theme, and ask if you can leave some of the pens at the counter. And, of course, leave one everytime you need to sign your name or write something in public.

Wednesday, January 31, 2007


The Fountain Pen

A fountain pen is a pen that has a reservoir of water-based ink. Like something forbidden, has the thought of owning a fountain pen left you feeling like you were out of your league? Captivated by the art of writing, the type of pencil or pen you use makes a tremendous impact on your penmanship. Are you intrigued by the classic elegance of artistic, well engineered fountain pens that can seduce, as well as intimidate you at the same time?

Today the fountain pen is not used as much anymore with the creation of the Bic pen and the pens that come with ink in them and when they run out, you simply throw them away and use another. It was not until the early 1920s that fountain pen improvements not only gained in popularity but also in reliability.

The first mention of fountain pen can be traced to the Egyptians. If you take good care of your fountain pen, it will last you a lifetime.

There are two techniques that allowed fountain pens to be self-sufficient: The lever filler and the button filler. If travelling by plane, it is a general rule to follow with fountain pens to fill or empty them completely and keep them stored in vertical position with the point upward.

When not using the pen, keep it stored vertically with point upward to prevent ink from settling in and clogging the feed. When ink doesn’t flow properly, the gap between the tines should be checked and cleaned with a razor blade. Pen cases are available in the shape of an easel, upright-standing frames, cheroot box-like cases with transparent glass tops, cups and many more.

Pen cases are made of wood, leather, metal and glass with detailed attention to aesthetics. Fountain Pen innovators created filling systems that gave optimum performance in their reservoir designs. International cartridges of all makes can be used in some fountain pens, while others accept only cartridges of their own brand.

The progression of writing apparatuses has taken a profound leap of success since the quill pen. The eyedropper filler ink pens have the maximum capacity to hold ink, with the least capacity attributed to the piston refills pens.